Around 72,000 children were living in care in 2017, 11,000 of which were children waiting for foster carers and a further 4,000 children were waiting to be adopted.
Lamppost banners offer a versatile and affordable medium to spread the word on fostering and adoption. A high number of people who will see your message will be drivers, the majority of whom are over 21 and have an income that is more likely to be in line with the adoption and fostering service’s requirements.
We are currently working with a number of local authority Fostering and Adoption departments across the UK to deliver effective direct response driven campaigns in order to help recruit Foster Carers and Adoptive parents in local communities.
With many years’ experience of working with Fostering and Adoption departments we understand the issue is partly due to a lack of information and misconceived ideas about what is involved.
Through highly targeted campaigns with tailored messages LamppostBanners.com work to change perceptions and introduce fostering and adoption as a viable prospect to local potential carers and adoptive parents. The ability to choose where your banners are located offers further chance that your message will be seen by your desired audience of potential foster and adoptive parents, or those who might be open to the idea in the future, whilst prompting direct response through clear calls to action. Meaning fostering and adoption departments benefit from an increase in enquiries from local viable fostering and adoptive parents.
Providing a strong and simple call to action will inspire future adoptive or foster parents to come forward – it could provide that first step that they have been unsure how to take.